Named after one of London's most elegant districts, Maison Asrar Belgravia is built to feel polished rather than loud: a citrus-and-berry opening that settles into a caramel-and-cedar heart, finished with a long, soft woody base. It has become one of the house's consistent bestsellers, and it is easy to see why once you know what is actually in the bottle.
What Maison Asrar Belgravia Smells Like
Belgravia is a citrus-floral-woody eau de parfum, built around a fruity opening that moves into a sweeter, warmer middle.
- Top notes: bergamot, mixed citrus fruits and berries
- Heart notes: caramel and cedar
- Base notes: musk, sandalwood and vetiver
The opening is bright and fruity rather than sharp: bergamot sets the tone, with a mix of citrus and berries giving it a juicy, lively lift. As that fades, caramel and cedar take over, giving Belgravia its signature contrast between sweetness and wood. The base is where the composition earns its staying power, with musk, sandalwood and vetiver blending into a refined, long-lasting sillage that never tips into heaviness.
Longevity and Projection
As an eau de parfum of moderate intensity, Belgravia is built for all-day wear rather than a short, loud burst. Expect six to nine hours of noticeable wear on skin, with strong projection for the first two hours before it settles into a closer, skin-level trail. Two sprays on the chest or wrists is enough to carry it through a working day.
How to Wear It
Apply Belgravia to the wrists, behind the ears and at the neck, where warmth helps the caramel and cedar heart open fully. Its balance of fresh citrus and warm wood means it is genuinely wearable across all four seasons, though it shows best in the cooler months, when the cedar and sandalwood base has more room to come through.
Who Maison Asrar Belgravia Suits
Belgravia is listed as unisex, and the fruity-sweet-woody structure supports that: it is neither a classically masculine oud nor a purely floral feminine scent, but something in between that reads as polished on either. It suits anyone who wants a daily signature scent that moves comfortably from the office to an evening out, and who likes a touch of sweetness without the fragrance tipping into dessert territory.
Within the Maison Asrar Range
Maison Asrar leans toward rich, oriental and gourmand profiles across its range, and Belgravia is the house's more restrained, citrus-led entry point. For a bolder, more oud-forward alternative from the same house, Maison Asrar Vanguard trades the fruity opening for leather and spice. If you would rather try before committing to a full bottle, the Maison Asrar sample service lets you test Belgravia alongside other house scents first. Several customers also pick it up as part of the Belgravia bundle, which pairs it with two other house favourites at a lower combined price.
Frequently Asked Questions
Is Maison Asrar Belgravia sweet?
Moderately. The caramel in the heart gives it a gourmand warmth, but the citrus opening and the woody, musky base keep that sweetness in check rather than letting it dominate.
How long does Belgravia last?
Most wearers get six to nine hours of wear, with the strongest projection in the first two hours before it settles close to the skin.
Is Belgravia suitable for everyday wear?
Yes. Its balanced, polished profile is one of the reasons it has become a house bestseller, and it works equally well for work, daytime errands and evening plans.
What size does it come in?
Maison Asrar Belgravia is sold in a 100 ml bottle, and samples are available through the Maison Asrar sample service for anyone who wants to try it first.
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